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Francis Ford Coppola, who is renowned as one of the oldest voices of New Hollywood, has returned with another unique concept –Megalopolis, with Adam Driver in the leading role. The movie, featuring an ensemble cast, has been a long-awaited, ambitious project, first conceived in the 1980s.

As he dropped the film’s second trailer, giving a further sneak peek into the movie, fans couldn’t help but praise the filmmaker for his unique marketing strategy.
Francis Ford Coppola’sMegalopolisTrailer Features Negative Reviews of His Previous Projects
The legendary filmmaker has given numerous iconic projects, cementing an indelible legacy in the world of cinema. However, it is a bitter fact that his projects initially garnered a negative reception from the critics, before getting into the iconic movies category.
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His career is marked by films such asThe Godfather(1972),The Conversation(1974), andApocalypse Now(1979), all of which have found their place as significant contributions to cinema.
Addressing the same,Francis Ford Coppolacleverly used those negative reviews in his favor, by keeping it on the front line, in his newly released trailer of the 2024 film.

Thesecond traileropens with the line, “True genius is often misunderstood”followed by an extended montage of his critically panned earlier movies, making the way for the voiceover stating,“One filmmaker has been always ahead of his time.”
The new trailer is seemingly Coppola’s way of declaring that his project will win over audiences once again, proving critics wrong. However, keeping his movies’ negative reception in the newly released trailer is catching audiences’ attention, who couldn’t help but praise the director for his genius strategy.

Fans React to Francis Ford Coppola’sMegalopolisTrailer
The newly released trailer is provocative on its own as Coppola has made a bold move in introducing his upcoming project.
His first 40 seconds clearly positionMegalopolisas his next groundbreaking project, seemingly stating that he wouldn’t be disappointed with negative criticisms regarding the new movie.

“I couldn’t watch the rest of the film”: Francis Ford Coppola Cutting One of the Greatest Scenes from The Godfather Made One Legendary Actor Nearly Denounce the Movie
What’s more, the extended montage also serves as a reminder that time has significantly played a major factor in proving his vision right, as his creation ended up gaining a crucial place in the heart of cinema.
Adding those reviews in the trailer seems to be a strategic move, which screams his confidence that theAdam Driver-led movie will be another jewel in his portfolio.

Fans were quick to praise the director’s bold strategy for the trailer ahead of its release. Commenting on DiscussingFilm’sXpost, online commentators expressed their thoughts on his daring move.
Check the tweets here.
Genius marketing move.
It takes real guts for a filmmaker to put out those negative reviews from early screenings to promote their movie ahead of its public release.
Definitely one of the ways to promote a movie.
tbh thats kinda clever
That’s an interesting marketing move I suppose. Let’s see if it works.
Great promotional strategy
Having already premiered at the Cannes Film Festival, it has garneredpolarized responses from criticsand moviegoers alike. The movie centers around Cesar Catilina (Driver), a visionary architect who envisions building a utopian city in the collapse of a major disaster.
The ensemble cast also includes Giancarlo Esposito, Nathalie Emmanuel, Aubrey Plaza, Shia LaBeouf, Jon Voight, and Jason Schwartzman.
Check the newly released trailer here.
Megalopolisis set to release in theatres nationwide on September 27.
Priya Sharma
Articles Published :1321
Priya Sharma, Senior Content Writer and Social Media Manager at FandomWire and Animated Times. Having graduated in Journalism and Mass Communication, she possesses extensive expertise in crafting engaging and informative content. She has written over 2000 articles across Animated Times and FandomWire on pop culture, showing her dedication to delivering diverse and trending content to readers across the world. Apart from pop culture, she is quite enthusiastic about the Hallyu culture and is exploring the world of anime, expanding the horizons of her knowledge.